Comfortable Club awarded Google Trusted Stores badge

Comfortable Club awarded Google Trusted Stores badge

July 07, 2016

Comfortable Club, which offers a line of ridiculously cozy underwear and lounge apparel, including boxer briefs, trunks, shirts, and lounge pants, was recently selected to join the Google Trusted Stores program. To help shoppers identify online merchants that offer a great shopping experience, the Google Trusted Store badge is awarded to e-commerce sites that demonstrate a track record of on-time shipping and excellent customer service. When visiting the Comfortable Club website, shoppers will see a Google Trusted Store badge and can click on it for more information.

"We're delighted to form a part of the e-commerce community, but even more excited that we've been able to surpass the level of customer service expected from an online store" - Mike / Founder

As an added benefit, when a shopper makes a purchase at a Google Trusted Store, they have the option to select free purchase protection from Google. Then in the unlikely event of an issue with their purchase, they can request Google’s help, and Google will work with Comfortable Club and the customer to address the issue. As part of this, Google offers up to $1,000 lifetime purchase protection for eligible purchases.

Google Trusted Stores is entirely free, both for shoppers and for online stores. The program helps online stores like Comfortable Club attract new customers, increase sales and differentiate themselves by showing off their excellent service via the badge on their websites.


We’re obsessed with comfort – especially when it comes to what we wear underneath. And on that score, we were consistently disappointed by the options we saw in the market. We exist for two purposes: to make insanely-comfortable underwear & lounge apparel, and to provide them at an affordable price.

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